Internet Marketing Tools - FTP Basics
Sports MarketingOnline marketers are busy mapping that magical space where the overlap between real life and the internet is at its most poignant. Where else ..... File Transfer Protocol, better known as FTP, is a procedure used to upload and download files to and from your web server.
In order to use FTP, you'll need to download and install a software program on your computer. The most widely used FTP program is WS FTP Pro. You can find it here: http://www.wsftp.com
When you first launch the FTP program, a startup screen will appear. This screen will enable you to add your website information and allow the program to connect with your server. You simply fill in the information where indicated with the following information:
Profile Name - This name will be added to the selection list of profile names. Select your profile name according to your domain. For example, if your domain name were smiths.com, your profile name might be Smiths.
Host Name/Address - Your domain name address. Example - www.smiths.com
Host Type - The type of server in which your website is hosted. The standard is Unix.
User ID - Your hosting User ID. Example - smiths.
Password - Your hosting password.
Depending on which FTP client you use, the names may be slightly different.
Once the FTP program has connected with your server, you will see the files on your computer in the left window and the files on your server will be displayed in the right window.
Transferring Files
Marketing ManagementFor the last six years I have been living in the beautiful mountain town of Asheville, North Carolina. Three years ago I experienced ..... To maneuver through your folders, simply double click on them. To transfer your files, either double click on the file or highlight it and then click on the transfer files arrow.
To select more than one file at a time, click on each file you'd like to transfer while holding down the Ctrl key on your keyboard. Keep in mind, all of the files you select must be uploaded in the same mode. In other words, you could upload all of your HTML files at the same time, or all of your images.
If all of the files you'd like to upload are all together, you can click on the first file while holding down your Shift key and use the down arrow on your keyboard to highlight all of your files.
Files such as text, HTML, and most scripts should be uploaded to your server in ASCII mode. Any file that isn't ASCII text, such as programs (EXE, ZIP), graphics, ebooks, sounds (WAV, MID) and movies should be uploaded to your server in Binary mode.
File Permissions
When using scripts on your website, you will be required to set file permissions in order for your scripts to run properly on a Unix server. The most common setting for CGI/Perl scripts is 755. When working with scripts, you may receive an Internal Server Error when you try to run it. Many times, this error is caused by improperly set file permissions.
Permissions:
Read - 4 - r Write - 2 - w Execute - 1 - x None - 0 - -
- Read permissions are enabled with the number 4 or the letter r.
- Write permissions are enabled with the number 2 or the letter w.
- Execute permissions are enabled with the number 1 or the letter x.
- No permissions are enabled with the number 0 or a dash. ......
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